PRODUC TION
by Karl D. Forth
karl.forth@ccimedia.net
UV printer upgrades
signmaking capability
New UV printer can
reproduce a graphic
image to print on a variety
of wood and uneven
Anderson Cojet
can be used like
an automatic
screen printer, so
only one sign can
be made if that is
what’s needed.
surfaces.
In the signmaking business, appearances are everything. MarketCraft builds
displays, signs, and fixtures, and a new
UV printing capability has helped boost
what it can offer customers.
“Customer service is the foundation of our success,” John Johnson of
MarketCraft says. “We listen closely to
the customer’s needs and adapt our services to meet their expectations. We are
very innovative in our approach and not
much scares us. We have almost every
manufacturing process in house, and if
we don’t, we have partners who do. Our
ability to provide single source manufacturing is a real value to our clients.
MarketCraft, located in Newberg,
Ore., has customers in retail grocery,
clothing, and sporting goods stores.
“Primarily we serve the retail and trade
show markets, along with designers and
architects,” Johnson says. “MarketCraft
also provides many varied services to
other shops that may not have all the
processes we do in house.
“We can take a project from concept
to completion. We have everything in
house, including basic woodworking,
CNC woodworking, cabinetry, finishing,
printing, UV printing, and metalwork including CNC plasma cutting, sheet metal
bending, welding and fabrication.
“We’re trying to minimize the number
of vendors that a prospective client has
to go to.”
Who: MarketCraft Where: Newberg, Oregon Employees: 6 At a glance
Product: Retail signs and
trade show displays
Web site:
www.marketcraft.net
Digital UV printing
The addition of an Anderson 2412
Direct UV flatbed printer upgraded
MarketCraft’s printing capabilities.
MarketCraft does a lot of non-traditional
printing on a wide variety of substrates.
A lot of the work is adding logos to
tables, desks, informational plaques
and other surfaces. They also do a lot of
traditional digital graphics on Sintra and
Styrene for displays and signs.
“Typically for wood products we
apply a light sealer, print, then finish with
a clear coat,” Johnson says. Other substrates are typically just cleaned with alcohol and put directly onto the machine,
which can be used like an automatic
screen printer, so quantities don’t matter
as much, and only one sign can be made
if that is what’s needed.
“We chose the Cojet because we
The addition of an Anderson
UV flatbed printer upgraded
MarketCraft’s printing capabilities,
which include non-traditional printing
on a wide variety of substrates.
were able to specify the type of backing
system, and also the height of the gantry
and that allows us to print on nontraditional materials,” he says.
“We have printed directly to plywood,
MDF, sheet metal, perforated metal,
stone, six-panel doors, every plastic
imaginable, styrene, plexiglass, foam
board, Bio Board, cardboard and chipboard. The printer uses UV-cured ink
so it requires no finishing or laminating.
If a finish is required we typically use a
waterborne clear lacquer.
“The Anderson printer can be used
for any type of graphic where color, consistency, and durability are important.