DIGITAL AD SPECIFICATIONS AND PRICING
abinetMakerFDM.com
industry reach and online ad programs designed for you
MakerFDM.com features the most content-rich website in the industry, laid
asy-to-navigate format, with a diverse offering of interactive experiences.
ng the Website with the monthly magazine we are providing the industry
fully integrated media platform.
M.com can provide you with an online marketing campaign that
targeted to the spots where your prospects and customers are
Your ad program will have full accountability on our site.
ite’ providing you prominence on every page of CabinetMakerFDM.com
Ad
Unit
Dimensions* Rate
1
Large banner
336w X 140h
$650 per month
2
Small banners (4)
336w X 60h
$450 per month
3
Button banners (6)
120w X 90h
$275 per month
4
Sponsored links
lead generation “OFF” = $225 per month
lead generation “ON” = $425 per month
pg, .gif or .swf
opening online
page of the
TIP SHEET weekly e-Newsletter
Bonus coverage: Tip Sheet appears on
CabinetMakerFDM.com
Your ad will run as a banner in the right hand
column of the e-Newsletter or as a text ad within
the Sponsored Links section of the e-Newsletter.
Each ad will have a direct link to your website giving
buyers access to the information they need.
Tip Sheet banner
12x
18x
26x
52x
234w x 60h
$450
$425
$400
$300
*File Formats Accepted: .jpg or .gif (No Flash for e-Newsletters), Maximum File Size: 75 k
Custom e-Blast submissions:
e-Blast materials should be provided in finished
HTML format.
To be considered finished HMTL, the •
creative must be submitted as a file with an
.html extension.
The HTML file should be set as an attachment.
We would like to try and avoid erroneous •
code that can become added by forwarding.
Images that are not hosted on an external server
will need to be provided separately.
If the images need to be hosted on our end, •
it is preferred that the images be provided
in a zip file along with the other pieces of
associated content.
It is strongly recommended that the HTML be
written using basic HTML in-line styles.
Internal CSS style sheets are not universally •
rendered across the wide variety of email
providers.
Finished HTML should have a ratio of 75% text to
25% images.
We need to account for the email providers •
(i.e. Yahoo, Gmail and Hotmail) that do not
allow automatic image downloads.
The text should be compelling to entice the •
reader to click to download the images.
Lower image ratios also help e-Blasts to •
avoid spam filters.
If completed HTML cannot be provided, we are
able to create a basic HTML design for you* by
supplying us with the following materials:
1. A header banner
a. The header banner should be 600-650
pixels wide and between 200-250 pixels
high.
b. The image needs to be supplied in .gif or
.jpg format and be under 130kb.
2. A body of text
a. The body of text needs to be supplied in
selectable format (i.e. PDF, Word doc, or
email) in which the text can be copied and
pasted into the necessary file format.
b. The text needs to be compelling as this will
be the main factor in driving subscribers to
proceed.
c. Please keep in mind that not all email
providers automatically allow subscribers to
download the images.
3. Additional images
a. 2-3 images may be supplied between
100-200 pixels wide and between 100-200
pixels high.
b. The image needs to be supplied in .gif or .jpg
format and be under 130kb.
*Please note that e-Blast creation at this level may incur fees in
addition to the cost of the blast.
2012 Media Guide If you have any questions please call Melissa Michelkamp at 815.966.5564 or email mmichelkamp@wattnet.net.
